Sell more to your dealers

Turn your website product pages from dead ends to business makers for your dealers.
Collect field data in the process and tell your reps what to sell, to whom.

Lead Generation illustration

Get started in days and benefit from years of experience working in the furniture industry

lpd doors logoThe Belfied group logoCoaster logo

Trusted by manufacturers across home, furniture, and building industries.

Palliser logoAcme Furniture logoAmisco logoCurrey and companyMavin logo
Acme Furniture logo
Coaster Logo White
Palliser logo
IDF logo
Alder and tweed logo
Tetrad logo
Cozzia logo
Elran logo
Currey and company logo
Amisco logo
Telescope logo
The Belfield group logo
LPD doors logo
Acme Furniture logo
Coaster Logo White
Palliser logo
IDF logo
Alder and tweed logo
Tetrad logo
Cozzia logo
Elran logo
Currey and company logo
Amisco logo
Telescope logo
The Belfield group logo
LPD doors logo
Alder and tweed
Elran logoCoaster logoTelescope logoCozzia logoIDF logoLPD doors logo
Alder and tweed logo
Elran logo
Amisco logo
Telescope logo
Cozzia logo
IDF logo
Fusion designs logo

“I can see that traffic to our website has increased a lot and you have convinced me to be a believer.”

Marcus Bontrager - Fusion designs
Marcus Bontrager
Marketing and Creative Strategist
Mavin Furniture logo

“GTRSUITE has made immense impact. Sending the lead to the store in over 50% closing is amazing. The stores could only enjoy it.”

Nautis Neff - Mavin
Nautis Neff
Marketing and Creative Strategist
Mavin Furniture logo

“GTRSUITE has made immense impact. Sending the lead to the store in over 50% closing is amazing. The stores could only enjoy it.”

Nautis Neff - Mavin
Nautis Neff
Marketing and Creative Strategist
GTRsuite dashboard Illustration
ROI icon

20X-60X ROI

Conversion rate icon

Up to 60% conversion rate

Territory data icon

Real territory data from real shoppers

1: Footfall

Help shoppers find your nearest retailers with a smart, SEO-ready store locator built for performance.
- Zipcode, city, region search + map
- Filters by category, store type, dealer hierarchy or services
- Dedicated landing page for each store front with your brand content

2: Leads

Capture qualified leads directly from your PDPs, wishlists, configurators and baskets.
- Flexible consumer-friendly form
- Lead routing to dealers + CRM or ERP sync
- First-party data collected at every touchpoint (SKU, product configuration)

Turn PDPs into conversions
GTRsuite dashboard Illustration

Ignoring the shopper means losing buyers

Shoppers rely on manufacturer websites to find where to buy their products. Dealers expect manufacturers to drive customers to their front doors instead of e-commerce.

Route shoppers to stores

Tangible results from teams like yours

Benefit from years of experience working in the B2B2C industry

and benefit from years of experience working in the furniture industry

LEAD GENERATION
OPPORTUNITY FINDER
SEO TRAFFIC & VISIBILITY
"GTRSUITE has made immense impact. Once customers finish building a piece of furniture, them sending the lead to the store is amazing."

Nautis Neff
Marketing and Creative Strategist at MAVIN

"GTRSUITE helped us reach new customers while proving to our retail partners that we’re fighting for them in an e-commerce world."

Telly Varga
Marketing Director at Three Birds Casual

“In less than a year, GTRSUITE has produced over $10M of leads, and we’ve converted this into $6M of business”
Steve Ambeau, CMO at Palliser

Steve Ambeau
Chief Marketing Officer at Palliser

Get started in weeks, not months

Our team is dedicated to your success. Yes, you hear that all the time. In our case, our platform is built for our experts to spend time supporting your goals, not just implementing projects. Even if you web team is small, we can help.

and benefit from years of experience working in the furniture industry

LEAD GENERATION
OPPORTUNITY FINDER
SEO TRAFFIC & VISIBILITY

Step 1

Upload your dealer database

Step 2

Validate designs and workflows

Step 3

Plug to your website

Seo traffic and visibility illustration

Common questions

General Questions

Do we need consumer marketing if we’re a B2B brand?
Do I need both CTAs (“Where to Buy” and “Reach a Dealer”)?
What if we don’t sell online?
What if we already have an “Add to cart” button?
Who owns the leads and data?
Does GTRSUITE help with SEO?
How does GTRSUITE compare to a regular store locator?

Delivery & Service

How long to go live?
Do we need our IT team to manage it?
What if I work with an agency?
Can it integrate with our CRM or ERP?

Subscription & Billing

Is there a setup fee or long-term contract?
How does billing work?
Are there extra costs or add-ons?
We are an agency, can we distribute GTRSUITE?

Step 3: Insights from the field

Make decisions based on shopper behavior across your distribution network.
- Zoom from country to county
- Dealer performance ranking
- Product interest per zone

Leader in Sales Intelligence and Lead Generation for the furniture industry

Unparalleled intelligence, results and performance with GTRSuite.

Intention

$4 Billion

Furniture viewed across our platform (2023)

Shoppers

3 Million

Shoppers that interacted with our platform (2023)

LEADS

$120 Million

Direct-to-dealer leads generated by our customers (2023)

Sales

$60 Million

Sales generated
from converted leads across our network (2023)

Did you know ?

90%

90% of furniture and home goods sales shopper journeys start online. However, 90% of all shoppers purchase from a brick-and-mortar store. Indicating the necessity for a robust digital presence to capture and contain a shopper journey and convert into direct-to-dealer leads.

source: https://myhfa.org/customer-journey-insights-from-2024-furniture-shopping-trends-study/

81%

81% of marketers identify data management as a primary barrier to success, highlighting the challenges in accessing accurate and timely information.

source: https://www.actumdigital.com/insights/sales-and-marketing-data-challenges-in-manufacturing

28%

Sales representatives dedicate only 28% of their workweek to actual selling, with the remaining time consumed by administrative tasks, often due to inadequate sales intelligence tools.

source: https://www.uplead.com/b2b-sales-statistics

5-10%

Many B2B companies fail to effectively leverage data and analytics in their sales functions, missing out on potential revenue increases of 5% to 10% annually.

source: https://www.bcg.com/publications/2024/what-if-b2b-companies-trusted-sales-intelligence

What furniture brands say about us

Palliser logo

“We implemented in February. By July, GTR had produced of $4.5m in leads. Half of them converted to actual dealer sales.”

Steve Ambeau
President
Fusion designs logo

“I can see that traffic to our website has increased a lot and you have convinced me to be a believer.”

Marcus Bontrager - Fusion designs
Marcus Bontrager
Marketing and Creative Strategist
Mavin Furniture logo

“GTRSUITE has made immense impact. Sending the lead to the store in over 50% closing is amazing. The stores could only enjoy it.”

Nautis Neff - Mavin
Nautis Neff
Marketing and Creative Strategist
Trusted by companies around the world
Crypton LogoValmorel Logo whiteColumbia LogoDealer Locator GIFIPetzl LogoDealer Locator Currey & Company
See our latest case studies
Palliser logo

“We implemented in February. By July, GTR had produced of $4.5m in leads. Half of them converted to actual dealer sales.”

Steve Ambeau - palliser
Steve Ambeau
President
Palliser logo

“We implemented in February. By July, GTR had produced of $4.5m in leads. Half of them converted to actual dealer sales.”

Steve Ambeau - palliser
Steve Ambeau
President
Palliser logo

“We implemented in February. By July, GTR had produced of $4.5m in leads. Half of them converted to actual dealer sales.”

Steve Ambeau - palliser
Steve Ambeau
President
Palliser logo

“We implemented in February. By July, GTR had produced of $4.5m in leads. Half of them converted to actual dealer sales.”

Steve Ambeau - palliser
Steve Ambeau
President